Social Media Monitoring & Analytics

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Posts Tagged ‘twitter analytics’

Do Social Media Marketers Dream Of Monitoring Tools?

Posted by Neil Vineberg on June 19, 2009

704dreamAnna Banks at Organic offers an informative post on social media monitoring tools. Her dream list of features includes:

1. Easy self-service set up of topics and queries.
2. Efficient filtering of topics.
3. Delivery of results in real-time.
4. Sentiment analysis.
5. Trending Data.
6. Comparison to competitive information.
7. Identification of conversation “themes” around a topic.
8. Identification of Influencers or “influential posts.”
9. Demographic Information.
10. Respond to and track engagement.

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